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PakMusic Coverage (Pictures) : desiFest 2012 Toronto - May 26th 2012

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Toronto, ON (May 29, 2012) - Another successful year for desiFEST (presented by Rogers)!
Attendance reached an estimated 35,000 once again, as fans celebrated South Asian music and arts
live at downtown Toronto’s Yonge and Dundas Square. Host SatsB kicked off the 12-hour concert
bright and early with local group Raaga Toronto Music performing top Bollywood covers. As the day
progressed, more than 20 musicians and vocalists took the stage and commotion continued to build at
the desiFEST vendors and fan booths.
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May 3, 2012 Posted by Jawad in News

#desiFEST 2012, TORONTO IT’S TIME TO GET DESIFIED! - May 26th 2012

desiFEST, presented by Rogers Communications, is set to celebrate another year of outstanding South Asian music and talent. desiFEST, the largest South Asian music concert, produced by Namaste Marketing Group and will be hosted at Yonge -Dundas Square in Toronto, on Saturday May 26, 2012.

desiFEST kicks off the summer with thousands celebrating South Asian musicians and artists.  Featuring 12 hours of entertaining musical and dance performances in the heart of downtown Toronto, desiFEST gives audiences of all ages and cultures the opportunity to enjoy South Asian music, arts and culture. Festival attendees have the opportunity to enjoy South Asian delicacies in the food market, artisans in the merchant market, Rogers dance booth, and the Kid's Zone.

"At Rogers, we are thrilled to continue to present the largest South Asian music festival in Canada," said Steven Sarfin, Senior Director, FIDO and Multicultural Marketing at Rogers Communications. "It's important for us to partner with desiFEST and build a bridge to our South Asian community by creating opportunities for them to shine, entertain and inspire thousands here in Canada."

Over 150 artists have participated in desiFEST over the past  five years, including; Apache Indian, JoSH, Taz & Stereo Nation, Anita Lerche, Raghav, Roach Killa, The Bilz & Kashif, Parichay and Shweta among many others.  This year's line-up continues to showcase a mix of new artists and veterans, who have had successes over the years locally and internationally in the music industry.

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Canada’s largest South Asian music concert desiFEST (presented
by Rogers) celebrated a milestone 5 year anniversary on Saturday May 28, 2011 with record
numbers of fans at Yonge-Dundas Square in Toronto, Ontario.

Over 35,000 visitors danced and enjoyed live entertainment over 12 hours. Canadian and
International artists came together with host SatsB to celebrate five years of desiFEST. It is the
only festival in North America that provides a platform to showcase South Asian music and its best
to mainstream audiences.

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PakMusic Coverage [Pictures] - desiFEST 2011 @ Yonge & Dundas Square - Toronto [May 28th 2011]

For complete coverage, click on the links below.

For Flash Gallery | Click HERE

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Pictures Taken By Hafsa Nabeel , Exclusively for PakMusic.Net

May 18, 2011 Posted by Jawad in News

desiFEST 2011 : South Asian Music Festival - May 28th 2011 - Toronto (Yonge & Dundas Square)


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